We’ve made news … again.
We’re never too shy to discuss sweet things. We also love talking about Columbus and how lucky we are to have established a bakery in such a loving and diverse city.
Recently a columnist from The Daily Reporter – lawyer/business paper in downtown Columbus, Ohio – contacted our Owner to discuss the success of Fate Cakes and how it all started. It has taken hard work and passion to help build not only a business but bakery which is the talk of our town. We are more than grateful for all the support and recognition from all types of press during the last month and look forward to sharing so many more flavors, events, and continued success with our sweettooths in the beautiful city of Columbus!
To read the full online article from The Daily Reporter, is available for users by clicking the link HERE.
For ease of use and to offer you the article free of charge, excepts from the story have been included below:
Local women hit sweet spot riding the cupcake craze
TIFFANY L. PARKS | Daily Reporter Published: 12/20/2013
Marie O’Stroske was working as a full time senior project manager in the Short North and doing freelance web design and web development when she decided to go full throttle with her bakery, Fate Cakes, in March.
Cupcakes are the star at Fate Cakes, a direct delivery company based out of Columbus, which also specializes in cake pops, cakes and will soon unveil a cookie line.
“Our cupcake menu has definitely put us on the map,” O’Stroske said, highlighting her red velvet, chocolate lovers and buckeye-inspired flavors as fan favorites. “We offer a variety of items including specialty cakes but people can’t get enough of the simplicity of cupcakes.”
O’Stroske, who offers delivery services six days a week to the greater Columbus area, said cupcakes make up the lion’s share — 75 percent — of products coming from her bakery.
“I think popular shows like TLC’s Cupcake Wars and other cupcake shows have really helped our industry grow into a fun and creative art which people are excited to embrace,” she said. “You can customize cupcakes and have the option of many flavors per dozen. You don’t have that much flexibility with cakes. Plus, cupcakes are cute.”
O’Stroske also expressed optimism about consumer demand for cupcakes.
“I can’t tell the future, that’d be an amazing superpower though, therefore, I can’t speak about if we’re living in a cupcake fad. What I can predict is Columbus will always need a specialty dessert shop and cupcakes will always be tasty,” she said.
“No matter the outcome of the supposed cupcake craze, I am willing to bet on those superpowers that Fate Cakes will continue to deliver our gourmet desserts all around Columbus. We’re not going anywhere.”
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