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The Original Red Velvet Cake: A Sweet History

Red Velvet Cupcakes

For those of you who love Red Velvet cake, brace yourselves for some startling facts. It did not get its name from the food coloring that you pour into the batter. Your mind is about to be blown…here is what actually happened.

During the Great Depression, families were particularly more frugal and relying less on food colorings and extracts which could easily be eliminated. While the savings were good for those looking to pinch pennies, it was undoubtedly unfavorable news for the Adams Extract Company. To counter decreasing sales, employees at the company created the Adams Red Velvet Cake which was a concoction that incorporated red food coloring and butter extract instead of traditional ingredients.

The idea was a huge hit across households throughout America. Ever since then Red Velvet cake has been a common staple or addiction for dessert addicts. Here is a little bit of history as well regarding Red Velvet, early bakers of the recipe colored the cake with beet juice which possessed a deep dark red color. Its acquired name Red Velvet does not come from the color of the cake, but the smooth soft texture of the cake crumbs.

Always a crowd pleaser, the great news is that Fate Cakes has been producing delicious Red Velvet cake since our beginning. It’s been love at first bite and we even offer this delicious treat as one of our cupcake and cake pop flavors.

Why wait to enjoy a Red Velvet cupcake? We’re sure you’re already drooling so go ahead and order a dozen of these lil’ treats and we’ll bring them directly to your door. Hand delivered with love. CLICK HERE to visit our shopping cart of give us a call (614.219.9429) to order over the phone.